Two free tools that work together
One handles tracking. The other handles debugging. Both built for the OpenAI Ads ecosystem.
Ridoway Pixel
Install in 5 minutes. Browser pixel + Conversions API. WooCommerce, CF7, WPForms integration out of the box.
ChatGPT Pixel Helper
Debug and validate pixel events in real-time. Detects oaiq calls, inspects beacons, verifies cookies.
Context Hint Plugin
Research buyer conversations, nearby advertisers, and validated hints inside Claude, ChatGPT, or Codex.
Context Hint Generator
Turn product, offer, and audience into ready-to-paste context hints in your browser — free.
Supporting tools for the advertising ecosystem
Diagnostics, validators, and research — free and open.
Integration Wizard
Guided advertising integrations
Step-by-step wizard to implement the oaiq.js pixel and Conversions API across your site — copy-paste ready snippets.
Account Inspector
Inspect ad account configuration
Connect an API key and audit account status, brand review, currency, timezone, favicon, and more against the OpenAI Ads API.
Pixel Checker
Validate pixel implementation
Paste a URL and instantly check whether the OpenAI Ads pixel is installed, initialized, and configured correctly.
Agentic Browsing Report
Research on agentic advertising
A working report tool that scores any site against agentic-browsing readiness, AI discoverability, and structured data.
ChatGPT Advertising
The OpenAI Ads guide
An in-depth explainer of how advertising works inside ChatGPT — formats, placement, measurement, and the future of agentic ads.
Need it handled end to end?
Our team builds, launches, and manages ChatGPT Ads campaigns — tracking installed and verified before the first dollar of spend.
From zero to tracking — no developer required
4 steps, 5 minutes.
Install the plugin
Go to Plugins → Add New in your WordPress admin. Search for "Ridoway Pixel", click Install Now, then Activate. The entire process takes under 60 seconds and requires no developer assistance.
Add your Pixel ID
Navigate to Settings → Ridoway Pixel in your WordPress dashboard. Paste your OpenAI Ads Pixel ID and API Key from your OpenAI Ads dashboard. The plugin validates the credentials immediately before saving.
Configure platforms
Toggle on the platforms you use — WooCommerce for purchase tracking, Contact Form 7 for lead capture, WPForms for form entries. Each integration works independently — enable only what you need.
Watch conversions flow
Events start firing immediately once configured. Browser pixel events send to bzr.openai.com from the client side, while CAPI events post directly from your server. Check your OpenAI Ads dashboard to see purchase and lead data appearing in real time.
Everything you need for OpenAI Ads tracking
Two free tools that work together. One handles tracking, the other handles debugging.
Browser Pixel
Client-side tracking that captures page views, purchases, and custom events via the oaiq pixel.
Conversions API
Server-side event sending via CAPI for reliable tracking that ad blockers cannot interfere with.
Auto Deduplication
Pixel and CAPI events are automatically deduplicated so every conversion is counted exactly once.
Real-time Debugging
Chrome extension captures every oaiq call, beacon, and cookie state as they happen on the page.
Event Inspector
Inspect beacon payloads sent to bzr.openai.com with full header and body visibility.
Privacy First
No data collection. All events flow directly from your server or browser to OpenAI. Zero storage.
Ridoway Pixel vs manual tracking
Stop writing custom tracking code. Install the plugin and start tracking in minutes.
Ridoway PixelFrequently asked questions
The most common questions about setting up OpenAI Ads conversion tracking.
Ready to track your OpenAI Ads conversions?
Install the WordPress plugin and start tracking conversions in 5 minutes. No credit card, no setup fees.