Ridoway
Tools by Ridoway

Track & DebugOpenAI Ads Conversions

Ridoway Pixel — the WordPress plugin that adds OpenAI Ads (ChatGPT Ads) browser pixel and Conversions API tracking in 5 minutes. ChatGPT Pixel Helper — the Chrome extension that debugs and validates pixel events in real time. Both free and privacy-first.

Scroll
15+
WordPress hooks
3
Platform integrations
2
Tracking methods
4.9
Plugin rating
5 min
Setup time
100%
Free forever
Free
No hidden fees
Zero
Data stored
Trusted by

Teams tracking OpenAI Ads conversions

Setup took about four minutes. Paste the Pixel ID, toggle WooCommerce on, and purchases started showing in our OpenAI Ads dashboard the same day.
Sarah K.
WooCommerce store owner, UK
The CAPI + browser pixel deduplication just works. We stopped double-counting conversions and finally trust the numbers we optimize against.
Mike R.
Performance marketer
I used the ChatGPT Pixel Helper to debug my tag in seconds — it caught a wrong Pixel ID I had been missing for weeks.
Anjali P.
WordPress developer
Products

Two tools. One ecosystem.

A WordPress plugin to track. A Chrome extension to debug. Free and built for OpenAI Ads.

Ridoway
WordPress Plugin

Ridoway Pixel

Track OpenAI Ads conversions directly from WordPress. Browser pixel + Conversions API. WooCommerce, Contact Form 7, and WPForms support built in. Zero configuration, zero code, zero data leaving your infrastructure.

Automatic pixel injection
Server-side CAPI
WooCommerce & form support
5-minute setup
Privacy first
Ridoway
Chrome Extension

ChatGPT Pixel Helper

Debug and validate OpenAI Ads pixel implementations in real time. Detects pixel loading, monitors oaiq measure calls, inspects network beacons, and shows cookie status — all from the browser toolbar.

Real-time event monitoring
Beacon inspection
Cookie & CAPI status
No setup required
Privacy first
Features

Everything you need to track OpenAI Ads conversions

No custom code. No JavaScript snippets. No data leaving your infrastructure.

oaiq.js auto-injectNo theme edits60-second installcdn.openai.comActive in minutes
oaiq.js auto-injectNo theme edits60-second installcdn.openai.comActive in minutes
oaiq.js auto-injectNo theme edits60-second installcdn.openai.comActive in minutes
oaiq.js auto-injectNo theme edits60-second installcdn.openai.comActive in minutes

One-click setup

Install, activate, paste your Pixel ID. Tracking starts immediately — no code changes to your theme files.

zero data to Ridoway

Privacy-first architecture

Events go directly from your server or browser to OpenAI. Zero data passes through Ridoway infrastructure.

pixel + CAPI

Dual tracking methods

Browser pixel + Conversions API running simultaneously, with automatic deduplication via identical event IDs.

PurchaseAdd to CartBegin CheckoutLine-item dataCurrency codes
PurchaseAdd to CartBegin CheckoutLine-item dataCurrency codes
PurchaseAdd to CartBegin CheckoutLine-item dataCurrency codes
PurchaseAdd to CartBegin CheckoutLine-item dataCurrency codes

WooCommerce ready

Track purchases, cart events, checkout steps, and add-to-cart actions with a single toggle — full line-item data included.

CF7 + WPForms

Form integration

Contact Form 7 and WPForms support out of the box. Lead events fire automatically on form submission.

Event logsoaiq measure callsCAPI delivery statusLive dashboard
Event logsoaiq measure callsCAPI delivery statusLive dashboard
Event logsoaiq measure callsCAPI delivery statusLive dashboard
Event logsoaiq measure callsCAPI delivery statusLive dashboard

Real-time verification

Event logs in the WordPress admin dashboard. View recent oaiq measure calls, browser pixel fires, and CAPI delivery status.

How it works

4 steps, 5 minutes

From zero to tracking OpenAI Ads conversions — no developer required.

Tracking

Two ways to track. One unified system.

Browser pixel and server-side Conversions API — use one or both. Deduplication is automatic.

WooCommerce
WordPress
Contact Form 7
Ridoway Pixel
WPForms
Browser Pixel · oaiq.js
Conversions API · CAPI

Browser Pixel

Client-side JavaScript SDK

/* * oaiq.min.js auto-loaded from bzrcdn.openai.com * Fires page_viewed, order_created, lead_created */

Adds the OpenAI Ads JavaScript SDK to your site. Events fire automatically on page views, WooCommerce purchases, and form submissions. Works in all modern browsers.

Conversions API

Server-side HTTP endpoint

POST bzr.openai.com/v1/events Authorization: Bearer sk-••• Content-Type: application/json { "event_name": "order_created", "value": 29.99 }

Sends events directly from your WordPress server to OpenAI. Works even when browsers block third-party scripts. Same event_id as the pixel for automatic deduplication.

Integrations

Works with your WordPress stack

Plug-and-play tracking for the tools you already use.

WooCommerce
Order tracking, cart events, line-item data including product names, quantities, prices, and currency codes. One toggle, done. Supports order_created, checkout_started, and items_added events automatically without custom hooks.
Tracked events
order_created
checkout_started
items_added
Contact Form 7
Lead capture triggered on CF7 form submission. Fires lead_created event automatically with form field data. No additional configuration, JavaScript, or third-party integration required.
Tracked events
lead_created
WPForms
Lead capture for WPForms entries. Works out of the box with zero configuration. Fires lead_created events on successful form submission, capturing entry data for conversion reporting.
Tracked events
lead_created
Compare

Ridoway Pixel vs manual tracking

Stop writing custom tracking code. Install the plugin and start tracking in minutes.

Feature
Ridoway logoRidoway Pixel
Manual
Setup Time5 minutes2-5 hours
Conversions APIBuilt-inCustom code
WooCommerceOne toggleCustom hooks
Contact Form 7One toggleCustom code
WPFormsOne toggleCustom code
DeduplicationAutomaticManual
Server-side CAPIBuilt-inCustom endpoint
MaintenanceAuto updatesYou maintain
Why Ridoway Pixel

Built for developers who value their time

No fluff, no upsells, no data collection. Just a solid plugin that works.

01

No custom PHP

No code editing. No theme file changes. Toggle features directly from the WordPress admin panel. The plugin hooks into WooCommerce, CF7, and WPForms automatically without modifying a single theme file.

02

No JavaScript snippets

Browser pixel loads automatically from cdn.openai.com. No manual script tags, no header.php edits, no Google Tag Manager containers. The oaiq.js SDK is injected by the plugin on every page.

03

Automatic deduplication

Same event_id value is generated for both browser pixel and CAPI events. OpenAI Ads uses these matching IDs to automatically deduplicate conversions — no extra configuration needed.

04

WooCommerce optimized

Track purchases, cart additions, checkout steps, and order creation with a single toggle. Full line-item data including product SKUs, quantities, prices, and currency codes.

05

Privacy by design

Zero data passes through Ridoway servers. Events route directly from your WordPress server or visitor browser to OpenAI. No analytics forwarding, no third-party tracking, no data collection.

06

Lightweight & fast

Single PHP file loads on the frontend. No heavy SDKs, no database queries on page load, no impact on Core Web Vitals. The browser pixel loads asynchronously from OpenAI CDN.

Chrome Extension

Debug pixels in real time

ChatGPT Pixel Helper — the companion extension that validates every pixel event as it fires.

What it does

  • Detects pixel loading and initialization from oaiq.js
  • Monitors all oaiq("measure", ...) calls in real time
  • Inspects GET/POST beacons to bzr.openai.com
  • Shows __oppref cookie and CAPI call status

Why use it

  • No more digging through DevTools Network tab
  • Instant visual feedback when events fire
  • Works on any site — no setup required
  • Open source and privacy-first
FAQ

Common questions

Get started

Start tracking conversions
in 5 minutes.

Free. No account required.