Track & DebugOpenAI Ads Conversions
Ridoway Pixel — the WordPress plugin that adds OpenAI Ads (ChatGPT Ads) browser pixel and Conversions API tracking in 5 minutes. ChatGPT Pixel Helper — the Chrome extension that debugs and validates pixel events in real time. Both free and privacy-first.
Teams tracking OpenAI Ads conversions
“Setup took about four minutes. Paste the Pixel ID, toggle WooCommerce on, and purchases started showing in our OpenAI Ads dashboard the same day.”
“The CAPI + browser pixel deduplication just works. We stopped double-counting conversions and finally trust the numbers we optimize against.”
“I used the ChatGPT Pixel Helper to debug my tag in seconds — it caught a wrong Pixel ID I had been missing for weeks.”
Two tools. One ecosystem.
A WordPress plugin to track. A Chrome extension to debug. Free and built for OpenAI Ads.
Ridoway Pixel
Track OpenAI Ads conversions directly from WordPress. Browser pixel + Conversions API. WooCommerce, Contact Form 7, and WPForms support built in. Zero configuration, zero code, zero data leaving your infrastructure.
ChatGPT Pixel Helper
Debug and validate OpenAI Ads pixel implementations in real time. Detects pixel loading, monitors oaiq measure calls, inspects network beacons, and shows cookie status — all from the browser toolbar.
Everything you need to track OpenAI Ads conversions
No custom code. No JavaScript snippets. No data leaving your infrastructure.
One-click setup
Install, activate, paste your Pixel ID. Tracking starts immediately — no code changes to your theme files.
Privacy-first architecture
Events go directly from your server or browser to OpenAI. Zero data passes through Ridoway infrastructure.
Dual tracking methods
Browser pixel + Conversions API running simultaneously, with automatic deduplication via identical event IDs.
WooCommerce ready
Track purchases, cart events, checkout steps, and add-to-cart actions with a single toggle — full line-item data included.
Form integration
Contact Form 7 and WPForms support out of the box. Lead events fire automatically on form submission.
Real-time verification
Event logs in the WordPress admin dashboard. View recent oaiq measure calls, browser pixel fires, and CAPI delivery status.
Verify it yourself
4 steps, 5 minutes
From zero to tracking OpenAI Ads conversions — no developer required.
Two ways to track. One unified system.
Browser pixel and server-side Conversions API — use one or both. Deduplication is automatic.

Browser Pixel
Client-side JavaScript SDK
Adds the OpenAI Ads JavaScript SDK to your site. Events fire automatically on page views, WooCommerce purchases, and form submissions. Works in all modern browsers.
Conversions API
Server-side HTTP endpoint
Sends events directly from your WordPress server to OpenAI. Works even when browsers block third-party scripts. Same event_id as the pixel for automatic deduplication.
Works with your WordPress stack
Plug-and-play tracking for the tools you already use.
Ridoway Pixel vs manual tracking
Stop writing custom tracking code. Install the plugin and start tracking in minutes.
Built for developers who value their time
No fluff, no upsells, no data collection. Just a solid plugin that works.
No custom PHP
No code editing. No theme file changes. Toggle features directly from the WordPress admin panel. The plugin hooks into WooCommerce, CF7, and WPForms automatically without modifying a single theme file.
No JavaScript snippets
Browser pixel loads automatically from cdn.openai.com. No manual script tags, no header.php edits, no Google Tag Manager containers. The oaiq.js SDK is injected by the plugin on every page.
Automatic deduplication
Same event_id value is generated for both browser pixel and CAPI events. OpenAI Ads uses these matching IDs to automatically deduplicate conversions — no extra configuration needed.
WooCommerce optimized
Track purchases, cart additions, checkout steps, and order creation with a single toggle. Full line-item data including product SKUs, quantities, prices, and currency codes.
Privacy by design
Zero data passes through Ridoway servers. Events route directly from your WordPress server or visitor browser to OpenAI. No analytics forwarding, no third-party tracking, no data collection.
Lightweight & fast
Single PHP file loads on the frontend. No heavy SDKs, no database queries on page load, no impact on Core Web Vitals. The browser pixel loads asynchronously from OpenAI CDN.
Debug pixels in real time
ChatGPT Pixel Helper — the companion extension that validates every pixel event as it fires.
What it does
- Detects pixel loading and initialization from oaiq.js
- Monitors all oaiq("measure", ...) calls in real time
- Inspects GET/POST beacons to bzr.openai.com
- Shows __oppref cookie and CAPI call status